Once you are done with setting up your WordPress Ecommerce store, you need to gather satisfied clients and customers. So, this article covers the vital tips for WordPress Ecommerce that will surely make your store a great success. Go through them and determine whether your website needs to implement them or not. If you want to give the best user experience to people, you should think about these small improvements within your e-commerce website. The tips for WordPress Ecommerce are useful to target the potential customers and get increased conversion rates.
Create an amazing image of your products and services
VW Shop Store
The images of your products, as well as the product copies, must be of great quality. Show images that have the proper background and sufficient lighting. The images should have a clear view enabling the visitor to zoom in. Display product copies with brief information about the products. Show your customers the value of your products. Once they recognize that you have something of high value, engage them in your website. To build the best online store, you need to have the best WordPress themes.
When the customer is interested to buy your product, various processes are involved in placing the order.
Secure Payment Gateways
Many people worry about the payment methods over the internet. You need to make sure that there are different possible payment methods across a variety of payment gateways in different currencies. For WooCommerce, there can be payments by check, COD, bank transfers, PayPal payments, etc. There is Stripe and PayPal Pro for credit card payments. Irrespective of the kind of e-commerce platform you are using, you will find a variety of payment gateway plugins for your e-commerce store. The tips for WordPress Ecommerce include secure payment gateways as a crucial concept.
Email Marketing
An example of Email List
Once the customers have purchased from your store, email marketing is a useful way to make them long lasting clients of your business. When the purchase is complete, you accumulate a collection of email IDs of the customers. You can utilize the emails to increase your sales conversion. Even you can make use of some plugins to grow your email marketing list. If you want to get more subscribers, you can use opt-ins.
Speed up your website
Each second spent by the web visitors is crucial for the website. The websites which are slow and have long loading times create a great impact on the conversion rates. Even a single second delay could cost you down the conversion rates. If your site is giving bad user experience, the visitors are less likely to stay for a long time on your site. Any e-commerce website that offers good navigation brings in more clients. Increasing the speed of your website is one of the important tips for WordPress Ecommerce.
Reviews and ratings on your products
Before making the purchase, people usually go through the customer reviews and ratings. Positive and impactful customer feedbacks contribute in increasing the conversion rates to a large extent. There are multi-purpose WordPress themes that display client testimonials that are again helpful to display the positive image of any business.
Reliable website
Everybody wants to have a secure website. It’s good to tell people that you utilize reliable security services. You can show the credibility of your site by making the transactions visible to the customers. SSL certificate is also a very good way to show that your site is reliable. For e-commerce stores, such security is very crucial. Even a small security symbol on your site adds faith in your customers regarding your services.
Handling Abandoned Carts
Generally, the carts get abandoned because of some reasons such as when it’s taking more time to deliver the products as well as due to the applied delivery charges. You need to utilize quick ways to recover abandoned carts that help in reducing the shopping cart abandonment rates. There are some plugins available to do so.
Support Forum
Your e-commerce store will remain incomplete if it lacks support services such as live chats, frequently asked questions, 24×7 availability of support through phone, email, or any other media. You can incorporate live chat plugins on your site to help customers. Best support forums are exclusively included in the list of tips for WordPress Ecommerce websites.
Search Options
There are plenty of options available for the users on an e-commerce store. For big websites with ample of navigation features, good search mechanism feature would be productive. There are many advanced search plugins available that aids in searching products on your site.
Option for registration
Make registration as an option for the users. Don’t make it mandatory for the users to register themselves in order to access your site. It’s better to allow people to make purchases without any registration. Also, you can add social logins to your site through which you can get much knowledge about your user. This will help in boosting your future promotional efforts.
Add Call to Action Buttons
Call to action buttons placed appropriately on various positions will boost your conversion rates. You need to make a strategy to add the buttons wisely on your homepage and inner pages of your website.
Offer Free Shipping
Free delivery is always a plus point for the customers. You can offer free shipping to all, or to only those who have purchased for a certain amount at one time. Also, it would be a temptation for the customers to receive free shipping coupons. People are likely to cancel their orders if there is no free shipping option.
Regular audience
In comparison to the first time web visitors on your site, regular visitors are effective in bringing conversions on your site. You need to treat the first time visitors and the regular audiences differently. Implement promotional offers, occasional discounts, and many things. There are many other ways which can get you increased conversion and bulk productivity. The above are the proven solutions utilized by e-commerce websites.
So, these are the top tips for WordPress Ecommerce websites that will definitely improve your customer base. Try them for your business website with effective promotional mediums and consistently analyze your site to know the stats. If you are looking for themes, try Premium WordPress Themes by VWThemes. Our multi purpose WordPress themes are the result of hard work and efforts taken by our skilled web developers. So, grab our themes and see the result of our themes.
As discussed, regular visitors bring you more conversions as compared to first-time visitors. So, you have to treat them differently. Different promotional strategies are needed to be implied for them. Our themes are designed so that they attract more new visitors to your website. They are made user-friendly and come with easy navigation so as to turn the new visitors into the regular ones and ultimately, into your valued customers. Try the themes enclosed in this WP Theme Bundle and get astonishing results for your business.
